TYPE DOMINANT & IMAGE DOMINANT POSTERS
Project Brief:
An ad based on Interior designer Philippe Starck's exhibition work at the MoMA. The Posters are 11x17, one is type dominant and another image dominant - both play with simple commercial and mock-ups of ad placement around the MoMa Design store in Manhattan, NYC
Font:
Futura STD medium
Futura STD heavy
Futura STD bold
Banner ad that would be used together in tandem with the posters throughout the area. Having MoMa splashed all over the banner makes it immediately recognizable in conjunction to Philippe Starck's furniture on display.
